A Little Direction Never Hurt Anyone… Right?

Welcome to the first steps towards a new (and on its way to improved) MichaelSchechter.me. I really want to start stepping up my game and felt that getting started on a brand-new look was in order. This certainly is not a magic wand that solves all my issues as a blogger, but some new paint on the walls never hurt anyone.

Along with the new look, I am really trying to find a direction for the content on this site. I’ve said it before, I am a big believer that ifyou don’t know where you are going, you might end up somewhere else and I think it is time to apply that belief to this site. As David Spinks pointed out, I am looking to make the move from a Casual to a Serious blogger.

I’ve been toying with a few ideas, but am growing more and more interested in the shrinking distance between of digital and real lives as well as the impact these tools are having on our businesses. Social tools, from Facebook to Twitter, from Blogging to LinkedIn are beginning to change the way we connect every aspect of our personal and professional lives. The thing that I love is that as we continue to grow our networks and develop relationships in these spaces, our digital selves are slowly but surely starting to be more representative of who we are in our real lives.

In the past, we would create a random AOL name, hide in chat rooms and be whoever we wanted to be. Then as our real names and faces were plastered next to what we say, we started to put our best foot forward in the digital world. Now what truly fascinates me is that as these tools become more ubiquitous, we are beginning to use them in a way that gives an honest impression of who we are as a person.

I am in the growing minority that believes these tools will have a serious impact on our lives and businesses in the coming years. They will affect the way we communicate and are on their way to being as everyday as the telephone. It is also fascinating to see the first generation (including my daughter) whose entire lives will likely be recorded by this shift in technology.

What do you think? Would a little more direction hurt or should I keep it random? Are you with me that social technology is on its way to being a primary form of communication or is this just all a giant fad?

Note:A quick shout out to the good folks at Headway who made it exceptionally easy to get started on a new look and an honorable mention yet again to Danny Brown for the suggestion and motivation to give their great theme a chance. If you have any interest, head over to Danny’s blog to learn more about why he is such a Headway fan.

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